Let’s show you what the postpartum period really looks like!
No taboos, no sugarcoating
Purpose of the study
The postpartum period is still treated as something that is not appropriate to talk about out loud. We talk so much about pregnancy, about raising a child, even about childbirth. The postpartum period is forgotten. That is why, together with the Dada brand, we decided to give women a voice and conduct the #PołożBezLukru study, in which they will be able to share their experiences about this special period in every mother's life.
Dlaczego?
Thanks to the experience we have gathered, we can support future mothers who have yet to have a postpartum period. But that's not all! By filling in the answers to the survey, you could also take part in a competition (competition rules: epozytywnaopinia.pl/regulamin-konkursu-polog-bez-lukru) and have a chance to win one of as many as 20 vouchers worth PLN 100 to the Biedronka chain of stores funded by the Dada brand!
We want to support future mothers!
Let's create our first postpartum guide together
Talking about the postpartum period, as it really is, is just the beginning. We want to go a step further – collect women's voices, their personal experiences, emotions, challenges and reflections to create a unique, educational material that will really help expectant mothers prepare for this intensive time after giving birth.
This Ebook will neither scare nor sugarcoat reality. Instead, it will show the postpartum period as it really is. It will be a support, a guide and a source of empathy. We will tell stories that rarely resound aloud - and which can bring relief, understanding and the feeling that "I am not alone in this."
A substantive guide created with experts
We invited experts from the Institute of Mother and Child to work on the publication. Their reliable, medical and psychological knowledge will become the substantive foundation of the Ebook - supplementing the perspective of women with professional comments and tips.
Together we want to create a resource that has real value – and that will reach women where they need it most: right after their baby is born.
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Gold Logo. A unique distinction. From us, for the Dada brand!
Every day we cooperate with manufacturers who submit their products for our tests. Dada, as the only brand so far (!), approached it differently - instead of simply submitting its diapers for analysis, it invited us to create them!
Diapers supervised by IMID experts
We knew what our expectations were. Then, almost 10 years ago and now - we have always cared primarily about safety, comfort and quality. A product that the Institute's experts somehow sign with their name must be perfect. That's why, from the idea, through implementation, to continuous improvements, our experts work on the composition and quality of the diapers that babies use every day.
This is how four lines of Dada diapers and diaper pants were created: Dada Extra Care, Dada Extra Care Pants, Dada Extra Soft and Dada Pure Care.
A new level of security
At the moment, there are no other products that would be co-created by experts from the Institute of Mother and Child. In our country (after joining the EU), there is no longer a requirement for any children's products to be tested before being released on the market - not to mention continuous control. Do you expect quality in products for your little one? Want to choose safely? Choose diapers with the Institute's Golden Logo, such as Dada.
Dada Extra Care
90%
Dada Extra Care Pants
92%
Dada Pure Care
97%
Dada Extra Soft
97%
Not just diapers. Discover other brand products recommended by experts
In addition to constantly monitoring the quality of diapers, we also regularly review other Dada brand products - primarily cosmetics, wet wipes and baby textiles.
Dada Extra Care Cosmetics
In 2024, a new line of brand cosmetics was created for infants and small children. This is a complete line of care and bathing products that have passed the tests of IMiD experts and are currently being tested #MamyRecenzują!
Dada wet wipes
Our experts also regularly check the quality of the brand's wet wipes line - Dada Pure Care Aqua. If you use these products and are interested in the expert analysis, you can check the test results and evaluations from utility tests on our website.
Baby textiles and accessories
The brand also relies on the opinion of experts from the Institute of Mother and Child in the case of clothes (baby onesies and rompers) and baby blankets and accessories, which also have a Positive Opinion of the Institute and are tested by a team of our experts.
Dada Extra Care Protective and regenerating cream
100%
93%
Dada Extra Care 2in1 Body and Hair Washing Gel
100%
94%
Dada Extra Care Protective and caring ointment
100%
94%
Dada Extra Care Bath Fluid
100%
Dada Extra Care Moisturizing and nourishing balm
100%
Dada Pure Care Aqua wet wipes
100%
Baby blanket
100%
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We support parents - together with the Dada brand!
That is why we have created two unique studies together – the “National Study of the Layette” and “Teraz Tata!”, which will help parents better understand each other and find their way in the world of parenthood. We have collected the results of both projects in the form of readable and free e-books that you can download to your email!
National Start-up Study – what will be useful for the start?
We conducted a survey among mothers from all over Poland, asking about your experiences with the layette. From the size of the first clothes, through textiles, electronic devices, to feeding accessories - we collected hundreds of tips and opinions that will help young parents prepare for the first months with a toddler. The results prepared by experts from the Institute of Mother and Child allow for a calm and thoughtful approach to completing the layette.
Now Dad! – fatherhood from the kitchen
What does fatherhood look like in the modern world? We asked fathers of children up to 7 years old, from different backgrounds and with different experiences. In the “Teraz Tata!” study, we focused on the challenges men face at different stages of parenthood – from a partner’s pregnancy, through childbirth, to everyday joys and responsibilities. Fathers also shared their experiences with shopping for supplies and how they see their place in society as parents.
Download both eBooks and discover tips from parents from all over Poland
Our research is not just about numbers, but above all, the voices of parents who shared their stories, challenges and joys. Sign up for our newsletter and receive both e-books – full of practical advice and valuable tips – that will help you better prepare for every stage of parenting!
Visit the blog created by our experts
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